News and news presenting has come a long way. Gone are definitely the scripted times of news reading with news readers, appearing like they would fall asleep any moment, would drone on giving the highlights of the days events. The advent of satellite and cable tv changed everything and created the business of news a major money crunching tool. With passing years, news started becoming even more category specific and thus gave rise to more channels that provided entertainment and information in their specific spheres. Sports, entertainment, current affairs, all began to be hosted at their own specific domains and catered for their selected audience.
Sports have always experienced a huge fan base and enthusiasts are invariably keen on sourcing more knowledge about their favorite sports. Several media giants went ahead into several alliances to achieve greater coverage of sports events which were being kept in areas beyond their network and began broadcasting them on their own networks.
This gave them a larger viewership that translated into higher revenues. Gradually from being broadcasters of live or recorded games, these sports channels developed programs that covered everything and anything that one required to know from the world of sports. Now sports channels have dedicated news channels that cover and bring for their viewers not only games but additionally sports reviews, statistical game analysis, player updates and their performance reviews too.
A large number of sports channels do compete against one another trying for greater viewerships and take major efforts to make this agenda a real possibility. With new interactive show formats, to more engaging, attractive and intelligent presenters to sometimes giving complete makeovers for the channel, they actually do everything to remain on top.
One such news provider that created a huge influence on news viewing was in the year 2000 when Naked News was launched. The program was launched as a web based news service that featured an entire television newscast and ran 25 minute daily shows from Toronto. The highlight in this program was that the presenters stripped while they read the news and presented their segments.
Naked News began with only one anchor, Victoria Sinclair, who presented all of the sections of the program. She remains an integral part of Naked News. Some of its initial success could be credited towards the free viewership on the channel, which did become immensely popular even in the absence of a marketing strategy.
They were popularized through the word-of mouth medium and increased in numbers from one to eight female anchors. The show also brought in several guest anchors to help keep the format interesting. Following a crash of the internet boom, only one segment on the program could possibly be viewed for free and ultimately by 2004 the complete program was turned into a members only one with no segments accessible for free access.
The naked sports news presenters have also been very popular and also have been featured in several television shows and also have been featured in many newspapers and magazines.